Lars Larsen Group launches

As of 1 October, Lars Larsen Group will be launching to gain an even stronger position within interior design and furnishing of e.g. hotels, holiday resorts and youth housing

For years the companies Interior Direct and IDdesign Project has offered a wide range of services concerning interior design and furnishing of hotels, holiday resorts, youth housing and much more.

But as of 1 October, Lars Larsen Group will no longer have two different entities working with similar business within this area. At that day the two companies will be merged under the name, and the ambition will be to deliver even better service and provide more opportunities for customers in the future.

“The two companies have been operating within the same area but with different focus. While Interior Direct has had main focus on design and employed many designers, IDdesign Project as part of ILVA has been more focused on decorating and furnishing. By merging the two companies we will be market leaders within both areas, which means that we will be able to provide even more services to our customers,” explains Chairman of Lars Larsen Group, Jacob Brunsborg.

Many opportunities

The main driver of is the need of the customers to find exactly the right solution.

Besides a lot of external partners among Danish furniture brands, can also draw on assortment and expertise of other Lars Larsen Group owned companies including ILVA, JYSK, Bolia, SengeSpecialisten, Actona Company and Scancom.

“Through our cooperation with such strong companies we have access to a wide assortment. At the same time we have access to other suppliers around the world, which makes it easy for us to find the perfect supplier of custom made solutions, which are not part of any assortment but has to be produced especially for customers with unique wishes and ideas,” says Director of, Kristian Jessen. for all

He also underlines that the company will be able to serve customers of all sizes.

“ must be able to help customers that only needs assistance for a lobby or a few rooms as well as international hotel chains or other companies needing assistance and creative advice for designing and decorating multiple rooms across several countries,” says Kristian Jessen.

The efforts with has been going on for some time, but is officially launched today along with the company´s new website